The True Public Response to the COVID-19 Pandemic in Lebanon

LAU joins an international project that aims to understand people’s attitudes and opinions in the wake of the COVID-19 pandemic.

AKSOB’s EMBA Online Experience: Sharing Thoughts

Faculty, students and guest speakers reflect on their EMBA distance learning experiences.

AKSOB MBA Students Offered Full PhD Scholarships in Top Universities

Three graduates of the LAU MBA Program earn full PhD scholarships in accounting and marketing in top universities.

Q&A with News Presenter, Producer and Alumna Lea Fayad

LAU’s AKSOB alumna Lea Fayad touches on the challenges of the journalism industry and her career plans.

SAP Dual Study Program Boosts Career Prospects for LAU Students

LAU’s AKSOB organizes an awareness session on two new tracks for the SAP Dual Study Program.

AKSOB’s Business and Management Programs Ranked by QS, Again

AKSOB’s Business and Management studies place LAU among the top 10 universities in the Arab world.

Research Highlight: People Trust Feelings Over Cold Hard Facts in Times of Crisis

AKSOB faculty’s research explains how and why people trust feelings over facts when dealing with highly threatening issues.

Appears in Department of Marketing

AKSOB Research Papers Highlight - March 2020

This report aims at underlining our faculty’s constant success in the world of academic papers.

HR Data Analytics: The Key to Strategic Business Decisions

LAU’s Institute for Human Resources at the Adnan Kassar School of Business hosts a workshop on HR Data Analytics.

AKSOB Marketing Department Wins Best Paper Award at Prestigious Conference

AKSOB marketing professors and MBA graduate recognized for their study on the impact of fake news on brands and social media.

Appears in Department of Marketing