Marketing Club
The Marketing Club bridges theory and practices by organizing campaigns and collaborations with businesses to apply marketing knowledge and develop strategies. The club provides a collaborative environment for working on marketing projects and cases, connecting members with prospective companies, and hosting workshops to hone their marketing skills.
Club Officers
Beirut
- President: Cynthia Zebian, cynthia.zebian@lau.edu
- Vice-president: Farah Nassar, farah.nassar02@lau.edu
- Secretary: Issa Sayed, issa.sayed@lau.edu
- Treasurer: Moussa Khalife, moussa.khalife@lau.edu
Byblos
- President: Linda Maalouf, linda.maalouf@lau.edu
- Vice-president: Jerome Dano, jerome.dano@lau.edu
- Secretary: Lana Ghemrawi, lana.ghemrawi@lau.edu
- Treasurer: Rajaa Al Hajjar, rajaa.alhajjar@lau.edu
Events & Activities during 2023/24 Academic Year:
Beirut
- December 6 - Discussion with Kazem Fayyad: “Content Creator, Marketing and Entrepreneurial Mindset”
- April 30 - “Career & Education Pathway” by Mr. Bahadir Celik and Mr. Mohamad El Kadi
- April 24 - “Content Creation” Lecture by Mr. Jad Assi
- April 15 - “From Click to Customer, the Toters Journey”
- February 29 - “Digital Marketing & AI” by Sandreen Hitti
- February 20 - “Lecture about Marketing in the Tech -Med Field” by Mr. Sassine Mazraani and Ms. Marielle Abi Jaoude
- February 8 - “Marketing Matters” by Dr. Zahy Ramadan
Byblos
- April 23 - “Marketing in Healthcare” by Dr. Rachelle Mouchantaf
- April 16 - “Neuromarketing Workshop” by Dr. Dunia Harajli
- April 15 - “From Click to Customer, the Toters Journey” by Mr. Tamim Khalf
- March 21 - “AI & Digital Marketing Workshop” by Dr. Sandreen Hitt
Events & Activities during 2022/23 Academic Year:
Beirut
- October 21 - A workshop by Salah El Magd about the importance of a salesperson in any company. He will provide practical, real-life examples to prove that their role is foundational
- May 3 - Trip to Unilever
- April 26 - “L’Oreal Brandstorm Round Table”
- March 20 - “Digital Marketing Master Class”