Marketing

Department of Marketing

At a Glance

Marketing Faculty and Graduates

17

Marketing Faculty Members

4,723

BS Business Marketing Emphasis Graduates for the past 5 Academic years

LAU Marketing Research

108

Q1 Academic Papers in Marketing for the past 5 Academic Years

83%

Percentage of Q1 Academic Papers

44

Articles published in the top 10% academic journals

17

Faculty and MBA Students Joint Academic Publications

Message from the Chairperson

Welcome to the Department of Marketing 

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It is my pleasure to introduce you to our dedicated department, a pioneer in advancing marketing education, fostering innovation and cultivating the next generation of visionary leaders. We remain committed to equipping our students with the knowledge, skills and adaptability needed to succeed in the constantly changing global marketplace. To achieve this, we focus on enhancing our curriculum and attracting top faculty talent.

Graduates of the Marketing Department distinguish themselves across sectors through internships, competitions, real-world case studies and collaborative projects. Our alumni excel in diverse marketing fields such as brand management, advertising, digital media, sales and marketing research, supported by our strong emphasis on career readiness. Many have secured roles in leading international and local firms, while others have pursued advanced degrees in universities across the United States, Canada and Europe, with several attaining a PhD We take great pride in their accomplishments. 

Our marketing curriculum is comprehensive and future-focused, blending cutting-edge theories with hands-on experience in areas such as digital marketing, fashion marketing and artificial intelligence. The department includes renowned scholars, recognized among the world’s top 2% of scientists by Stanford University and Scopus Elsevier, and top 0.05% by ScholarGPS. Their impactful research and expertise guide companies, governments and policymakers. We are proud to offer students exceptional opportunities to engage with industry leaders locally and globally and to collaborate on scholarly research papers with our faculty. Through guest lectures, flipped classrooms, competitions, case studies, workshops and mentorship programs, our students gain insights not only from academic resources but also from professionals shaping today’s marketing landscape.

I encourage you to explore our faculty profiles to learn more about their impactful publications in leading peer-reviewed marketing and business journals.

Together, we will continue to push the boundaries of marketing education and make a lasting impact on the industry.

Omar S. Itani, Ph.D.
Chairperson, Department of Marketing 

 

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